MI Adds Adventure Travel to Performance Management Rewards

ROSEMONT, IL, NOVEMBER 13, 2012 –Marketing Innovators International, Inc. (MI), a leading provider of performance management technologies and services, has added Adventure Travel to its already robust selection of rewards. The enhancement is available to participating employers through PPM Suite or as a stand-alone incentive.

Adventure Travel Rewards include choices that range from the thrill of a NASCAR driving experience to the more laid-back option of a California wine country tour. “We know there is a growing population that values the authentic experience this kind of travel offers,” Cindy Mielke, MI’s Vice President, Marketing, says. “By adding Adventure Travel to employer’s reward options, we enable them to appeal to this population in a meaningful way.”

Adventure Travel Rewards are also convenient: recipients can redeem their reward certificates online  or by phone with a concierge-level customer service representative, and can schedule their adventure according to their own calendar. The certificates are good for up to two years and, unlike many travel rewards, MI’s Adventure Travel Rewards have no blackout dates.

For more information about Adventure Travel Rewards, or to learn more about Marketing Innovator’s technologies and services, visit our Travel Rewards section or call 800.543.7373.

About Marketing Innovators

Marketing Innovators International, Inc. (MI) designs and manages multifaceted incentive, recognition and loyalty programs that connect businesses and organizations across the nation and globe with their employees, partners, and customers. MI creates innovative solutions that align behaviors, actions and activities with organizational values, goals, and strategies for sustainable growth and increased profitability.

 MI helps clients capitalize on the Human Connection® to inspire people, build a culture of engagement and create results that help to meet business objectives. MI’s signature award platforms offer unique opportunities to include gift cards, travel and merchandise.

For more than 33 years, Marketing Innovators International, Inc. has combined industry expertise with cross-industry best practices to help organizations develop and deploy people performance management strategies. Visit www.marketinginnovators.com or call toll free 800.543.7373 for more information. Follow the Marketing Innovators Blog or join MI on Facebook and Twitter.