Company Profile

Founded in 1978, Marketing Innovators International, Inc. (MI) has risen to become one of the most respected incentive/motivation companies in the country.


Our success is attributed to our passion for the business and our realization that quality people, innovation and service are paramount to building long-lasting client relationships. Our blue-chip client base includes such corporations as HP, HSBC, LoJack, Culligan, McKesson and Braun.

In 1980, the company became the exclusive distributor of JCPenney Gift Cards, a true innovation in the industry, leading the way for other companies to use retail gift cards as a viable incentive. Since that time, JCPenney Gift Cards corporate sales have been successfully utilized in business, government and fund raising venues.

Today, MI is a $200+ million full-service people performance management and measurement organization, helping companies inspire employees, channel partners and customers. Our outstanding incentive, recognition and promotion programs are custom-designed to reach a company’s objectives and audience through integrated strategic marketing solutions. Signature award platforms include gift cards, travel, debit cards and merchandise.

For more information on our wide range of performance solutions,
call 800.543.7373.